Lapp creates apps to bring your child back on your lap

We feel that today’s interactive toys are too much focused on solitary and individual play experiences. We create games and concepts that stimulate social interaction.

Lapp makes fun games parents to play with their children. These games typically feature two different playing styles. The games are catered to the cognitive level, physical skills and interests of both players. We call this Cross Generational Co-Operative Play, or simply: FUN!

Ppal creates games for people. Adults, children, teenagers, we don’t mind, as long as they are social and fun.


Because Lapp and Ppal love to play together

Lapp & Ppal is founded by Mark van Kuijk and Menno Deen
Lapp creates apps to bring your child back on your lap

We feel that today’s interactive toys are too much focused on solitary and individual play experiences. In response, our games stimulate social interaction.

Lapp makes games for parents, which are best enjoyed playing together with their children. These games typically feature two different playing styles. The games are catered to the cognitive level, physical skills and interests of both players. We call this Cross Generational Co-Operative Play, or simply: play together!

Ppal creates games for people. These games are for adults, children, teenagers, everyone! As long as they play together.

Because Lapp and Ppal love to play together

Selected Projects
Hi parents!
This puzzle game is the best enjoyed while played it with your child! Remember the good’old days with Sokuban, Kwirk and ChuChu Rocket? Yes? Grant, you’re in for trip down memory lane! No? Than, you will appreciate this new take on these golden oldies!

Rups is a cooperative multiplayer puzzle game. In it, you have to work together with your child to finish challenges. As a parent, it is your job to guide your child.

Both of you control a small hungry caterpillar. By wiggling your finger on the tablet, you’ll move your caterpillar through the puzzles. As a caterpillar, you can eat through leaves. However, you cannot eat through cheese. A mouse can! You can transform your caterpillar into a mouse by tapping the tablet.

While your child is depicting which animal eats which food, you are strategically positioning your animal, guiding your child through the puzzle.


Hey you! Ever played a multi-device game before? Yes? No? Play Lekker! It is a running-around-feeding-your-monster-running-around-and-bumping-in-each-other-game. Intrigued?! Download the game from the app store, decide on a shared and unique code to login and play!

The premise is simple. Be the first to feed your monster 10 sweets. But be aware! Your monster has a mind of it own. Out of the blue, it might switch to someone else’s device. You’ll have to physically follow your monster before other players finish feeding their monster! Hurry up and have fun!

Lapp was founded in 2012 by Mark van Kuijk and Menno Deen. They met at Fontys University of Applied Sciences for ICT. Being a former head of studio, Mark took charge in organizing the school’s curriculum while Menno was finishing his PhD on Games Autonomy and Motivation.

They witnessed a discerning development of isolation and de-socializing when a tablet entered house. Serving as a babysit or distraction, the tablets appeared to create a cleft between parents and child that seemed difficult to overcome. By utilizing the very means that created this cleft: the tablet, Mark and Menno designed various games that specifically targeted parents and children through cooperative cross generational gameplay.

Lapp’s games consists of two styles of play. One targets the parent, building forth on creative and problem solving skills. Whilst the other targets children, resonating existing playful behavior. Finding a synergy between both proved the most challenging design problem. Games like Rups show how these challenges can be met in unique and playful ways.

mark_profielMark van Kuijk
Mark is a father of 2 beautiful daughters and a founder of Lapp and has a background in information science. He started as project manager/business consultant at Indicia where he worked for clients like Koninklijke BAM Groep, Philips HRN and MKB companies. He became game producer and ultimately Head of Studio at GameHouse Studios Europe (formerly known as Zylom). He guided the game development, localisation and publishing of 20+ casual game titles (PC and Web), like The Legend of El Dorado, Text Express 2, Trivial Pursuit, Yahtzee and the Delicious-franchise.

Currently, Mark is lecturer & course coordinator at Fontys ICT & Game Design and Technology. He thrives when he is coaching students with the development of their games and internships.

Main skills: management, producing, project management, user testing, concepting

MennoDeenMenno Deen
Menno holds a PhD in Design, he explores game design in new and weird contexts. He creates games in swimming pools, therapeutic sessions and/or classrooms for a rich variety of reasons. Mostly, Menno studies how the design process of these contexts differ from more traditional means to create games. By creating games with professionals, students and non-game developers, Menno builds bridges between industries, disciplines and people. As a result, he fosters the inclusion of new perspectives and domains into the creative industry of game development.

In line with these studies and designs, Menno initiated the Games [4…] Jams. These game jams bring people together to develop a working game in merely 48 / 24 / 12 hours. These game jams create case studies in the domains of health, education and cultural heritage. As chairman of the board of Stichting Games [4Diversity], Menno tries to improve the representation and inclusion of socio-cultural minorities in popular culture. He facilitates environments where people utilise their creative talents to actually make a difference by creating games. In his own words: “Stop Yammering, Start Jamming!”

Main skills: concepting of new media productions, organizing, user testing and motivating people.

Mark van Kuijk

GD&T presentations

Games [4Health] Jam Day 3

Menno Deen

GD&T presentations

2015-01-Defense Menno Deen

Games [4Health] Jam Day 3

Games [4Design] Jam 2013

Logo & Icon

Awards & Recognition
Trivial Pursuit. Casual Game Award.
2nd price GamePrijsvraag.nl :: Stem
2nd Price HealthChallenge2.0 :: RopeJump
1st Price DropStuff Challenge :: Twitter Word Snake
2nd Price GALA Serious Games Awards :: SwimGames
Honorable mention GGJ-Hilversum :: Heart to Get
1st Price Games for Health DevCamp :: Brick Planner
2nd Price Pillo Summer Jam :: CaterPillo 2
Audience Approval at LystSummit :: VilDu?!
1st Price Stimuleringsprijs KF HeinFonds :: VilDu?!
Top Paper MeaningFul Play :: Problem-Based vs Drill & Practice Games

Selected Articles

  • Deen, M. Nack, F. & Higgis, M. (2015) Diveristy through Specificity, ACE2015.
  • Deen, M. (2015). Speelse elementen in het onderwijs, hoe doe je dat? NVOX.
  • Deen, M. (2015). G.A.M.E. – Games Autonomie Motivatie & Educatie. Hoe autonomie-ondersteunend game-ontwerp de motivatie om te leren kan verbeteren. Homo Ludens Magazine
  • Deen, M. (2015). G.A.M.E. Games Autonomy Motivation & Education: How autonomy-supportive game design may improve motivation to learn. Eindhoven University of Technology & Fontys ICT, Eindhoven.
  • Deen, M., Beemt van den, A., & Schouten, B. A. M. (2015). “Problem-Based vs Drill & Practice Games: how serious games affect motivation”.
  • Deen, M., Cercos, R., Chatman, A., Naseem, A., Bernhaupt, R., Fowler, A., … Mueller, F. (2014). Game jam: [4 research] (pp. 25–28). ACM Press. doi:10.1145/2559206.2559225
  • Chatham, A., Schouten, B. A. M., Toprak, C., Mueller, F., Deen, M., Bernhaupt, R., … Pijnappel, S. (2013). Game jam. In CHI ’13 Extended Abstracts on Human Factors in Computing Systems
  • Deen, M., Schouten, B., & Bekker, M. M. (2013). Playful Identity. In J. Reasens (Ed.), HomoLudens 2.0. Utrecht: Utrecht University.
  • Deen, M., & Schouten, B. A. (2010). Games that Motivate to Learn: Designing Serious Games by Identified Regulations. In Handbook of Research on Improving Learning and Motivation through Educational Games: Multidisciplinary Approaches. IGI Global.
  • Deen, M., & Schouten, B. A. (2010). “Let’s Start Playing Games! how games can become more about playing and less about complying”. Presented at the Fun & Games, Leuven: Leuven University.
  • Deen, M. & Korsman, N. (2010). ‘Nog snel even één spelletje.’ Casual gaming onder de loep. Contact! Kinderen en nieuwe media. Houten: Bohn Stafleu van Loghum.
    Deen, M. (2009). Leuke Spelletjes. In Pijpers, R. & Pardoen, J. (Ed.), Next Level – Dossier over online spelletjes voor kinderen. (pp. 42-51). Den Haag: Stichting Mijn Kind Online.
  • Deen, M. (2009). Onderzoeksrapport Validatie CheckOut!. Rotterdam: RANJ Serious Games & ROC West-Brabant.
  • Deen, M. (2008). “Serious Games in het onderwijs. Wat zijn Serious Games en hoe gaan we ermee om?”. OWG-info, 1113-6.

Additional links
Mark van Kuijk
Menno Deen

phone +31 641 31 89 59

mail menno@studiolapp.nl

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